Tailored Web Solutions Proposal

Comprehensive Web Development and Management Package

Initial Development Cost: $2,500 AUD (One-time)

  • Development of a 3-page website, including integration with Untappd, a newsletter form, and WordPress setup.
  • Creation of a versatile landing page template for forms and campaigns.
  • Designing a customizable newsletter template for consistent, professional email communication.

Monthly Services: $800 AUD/month

(Note: These services are charged the month following the site launch, after the one-time development fee of $2,500 AUD has been paid.)

  • Enhanced website management, including regular updates and feature enhancements.
  • Comprehensive SEO optimization with ongoing keyword monitoring.
  • Creation of one new page per month, leveraging the landing page template for events or promotions, with SEO-focused content.
  • One professionally designed newsletter per month, utilizing the custom template.
  • Regular image sourcing for new content and newsletters.
  • Hosting on our server with SSL, CDN, cache management, WordPress & plugin updates.

Value Proposition

  • Robust Online Presence: This package is designed to provide a comprehensive and dynamic online presence, ensuring the website remains up-to-date, visually appealing, and SEO-optimized.
  • Consistent Branding: The inclusion of customizable templates for landing pages and newsletters ensures consistent branding and easier content creation.
  • Long-Term Growth: The monthly services, including SEO and content creation, are aimed at driving long-term growth and audience engagement.
  • Cost-Effective Solution: The package offers a cost-effective solution for continuous web management and marketing support, tailored to the specific needs of Bitter Phew.

Client Input and Developer Deliverables

Bitter Phew's Input Developer's Deliverables
(What I Will Do)
Basic Branding and Content Information
(Logos, color schemes, fonts, etc.)
  • Develop a complete 3-page website with Untappd integration, newsletter form, and WordPress setup
  • Create versatile landing page and newsletter templates
Event or Promotion Details
(For new pages or promotions)
  • Create one new SEO-optimized event landing page per month
  • Conduct keyword research for the landing page
  • Design a form for landing page visitors to subscribe for more information & promo
  • Design, code, and create one professional newsletter per month
Imagery Preferences
(Type, style, or specific guidelines for images)
Source and select high-quality images for the website and newsletter, aligned with brand and content
None
(Passive for Client)
  • Regular website updates based on SEO monitoring, keyword research, and competitor analysis to improve search engine ranking and optimize site content.
  • Hosting services including SSL, CDN, cache management, WordPress & plugin updates
  • Conduct regular site maintenance for optimal performance
  • Proactively adapt to Google core updates and monitor site rankings volatility to ensure sustained online visibility and performance.

Efficiency and Expertise: A Partnership for Growth

  • Streamlined Process: With minimal input from you, I will handle all the complex tasks of web development, content creation, SEO, and more. This streamlined process allows you to focus on running your business.
  • Customized Solutions: Each service and deliverable is meticulously tailored to align with your brand identity and business objectives. I'm here to enhance your online presence, not just maintain it.
  • Proactive Approach: I go beyond just responding to requests. By proactively managing your website's content and SEO, I aim to keep you ahead of the curve and in line with the best industry practices.
  • Time and Resource Savings: Significant time and effort are saved on your part, as I bring a blend of expertise and efficiency to every aspect of web management and digital marketing.

A Personal Commitment to Bitter Phew's Success

  • Deep-Rooted Connection: As a long-standing patron of Bitter Phew, my dedication to this project goes beyond a professional capacity. I have experienced firsthand the unique atmosphere and community that Bitter Phew fosters, and I am personally invested in its continued success and growth.
  • Seeing the Potential: Having been part of the Bitter Phew family as a customer for years, I've seen the immense potential that lies within this establishment. I'm excited at the prospect of leveraging my skills to help realize this potential, driving more success and recognition to a place that I genuinely care about.
  • Driven by Passion: My approach is fueled by a genuine passion for Bitter Phew's success. This is not just another project for me; it's a personal mission to see a favorite local business thrive in the digital landscape.
  • Commitment to Growth: I am eager to apply my expertise in web development and digital marketing to contribute to Bitter Phew's evolution. My goal is to see the pub not just maintain its charm and client base but to expand and reach new heights, attracting more patrons who can enjoy what I have cherished for years.